
Derby County: Frustrated Buyers Say £22M Price Tag for Pride Park

Potential investors in Derby County have expressed growing frustration over the £22 million asking price for Pride Park Stadium, raising concerns about whether the long-standing financial saga surrounding the club can finally come to an end.
The Rams, a historic football club with a loyal fanbase and a proud legacy, have been navigating financial turmoil for years. While the club itself is seen as a valuable investment due to its heritage and potential, the high valuation placed on Pride Park by the stadium’s current owner, former chairman Mel Morris, remains a major sticking point for prospective buyers.
Speaking anonymously, one interested consortium member described the £22 million valuation as “unrealistic in the current climate,” citing the need for additional investment into the club’s infrastructure, squad development, and day-to-day operations. “The club is viable, and there’s passion in Derby like nowhere else. But that price tag puts the entire rescue effort at risk,” they said.
Pride Park, which has been separate from the club’s ownership since Morris sold the stadium to a company he controlled in 2018, has long been a point of contention in the club’s recovery efforts. Without the stadium included in any potential sale of Derby County, buyers face operational complications and increased costs in securing a home ground.
Fans have also voiced concern, urging all parties to find a resolution. Local supporters’ groups argue that holding the stadium as a financial leverage point is damaging not only to the future of the club but to the wider Derby community. “We’ve been through administration, we’ve come back fighting, but the last piece of the puzzle is Pride Park. Without that, we can’t move forward,” said a statement from the Rams Trust, a prominent fan group.
Meanwhile, insiders close to Morris insist the valuation reflects the market value of the stadium and that he remains open to a fair deal. However, with limited transparency around negotiations and little visible progress, tensions are running high among both fans and would-be owners.
Derby County, currently competing in League One, has made notable strides on the pitch under new management. However, the uncertainty around stadium ownership continues to cast a shadow over the club’s resurgence. Analysts say securing Pride Park under club control is crucial to ensuring long-term stability and sustainable growth.
Local MPs and city council officials have reportedly become more involved behind the scenes, encouraging all parties to find common ground for the sake of Derby’s footballing future. With the new season on the horizon, time is running out.